Apple and Google Wallet loyalty platforms compared on features and price
By The Digicard team · Published 15 Oct 2026 · Facts checked
The short answer
For a café with 300 regulars a month, a year costs US$72 on Digicard, US$300 on Loopy Loyalty, US$537 on PassKit and US$2,388 on Boomerangme. At three branches with 2,000 regulars it is US$480, US$828, US$1,898 and US$2,388.
The gap comes from what each one bills for. Flat plans cost the same in a quiet month. PassKit bills every card ever issued until it's deleted. Digicard bills only cards used that month. If you're happy on a one-location Loopy Starter plan, switching saves US$228 a year. That may not be worth asking every customer to add a new card.
On features: pick Boomerangme if you need SMS and email campaigns or referrals today, and the price fits. Pick PassKit if you have developers and want an API across many pass types. Pick Loopy Loyalty for a simple stamp card with geo-fenced messages and data export. Pick Digicard for stamp, points or paid-membership cards that work at every branch, per-branch reward stock, a scanner that works offline, and billing only for cards used that month. Its marketing and integration gaps are marked Planned.
Features compared
What each option does, read from each vendor's own website on 15 Oct 2026. Where a vendor's site doesn't mention a feature we say so, rather than guess.
| Feature | Digicard | Loopy Loyalty | PassKit | Boomerangme |
|---|---|---|---|---|
| For your customers | ||||
| No app for customers to install | Yes | Yes | YesPasses live in Apple Wallet or Google Wallet | Yes |
| Apple Wallet and Google Wallet | Yes | Yes | Yes | Yes |
| Customer’s own card page (history, rewards ready) | YesBalance, rewards ready and history | Not stated | Not stated | Not stated |
| Card types | ||||
| Stamp cards | Yes | Yes | Yes | YesPunch cards |
| Points and tiers | Yes | Not stated | YesPoints and tier actions | PartialReward and cashback cards; tiers not stated |
| Paid memberships | YesWith a fixed term | Not stated | YesMembership passes | YesMembership cards |
| Gift cards and coupons | PlannedWe are building this | Not stated | Yes | Yes |
| Stamps or points that expire | Yes | PartialExpiry reminders | PartialPasses can carry an expiry date | Not stated |
| At the counter | ||||
| Staff scan from any phone | YesIn the browser | YesStamper app | Partial“Validate and redeem”; no scanning app named | YesBrowser scanner app |
| Scanning works offline | YesScans sync when the connection returns | Not stated | Not stated | Not stated |
| Undo a mistaken scan | Yes | Not stated | Not stated | Not stated |
| Running the program | ||||
| One card across branches | Yes | Yes1, 3 or 10 locations by plan | Not stated | YesUp to 10 locations |
| Reward stock tracked per branch | Yes | Not stated | Not stated | Not stated |
| Staff roles | YesOwner, Admin and Staff | YesSub-users | YesUsernames, priced per user | YesAccess levels |
| Correct a balance, with a reason and audit trail | Yes | Not stated | Not stated | Not stated |
| Analytics dashboard | Yes | YesReal-time analytics and reporting | YesPass analytics | Yes |
| Import existing customers | PartialWe run the import for you | YesVia Make | Not stated | YesMember lists and balances |
| Marketing | ||||
| Message customers on their card | YesOne card or every cardholder | YesUnlimited push messages | YesMessaging and pass updates | YesFree push notifications |
| Location-based alerts | PlannedWe are building this | YesGeo-fencing | YesLocation relevance | YesGeo-fenced push |
| SMS or email campaigns | PlannedWe are building this | Not stated | Not stated | YesEmail and two-way text |
| Birthday rewards | PartialStaff give it in the birthday month; automatic is planned | Not stated | Not stated | Not stated |
| Referral program | PlannedWe are building this | Not stated | Not stated | Yes |
| Integrations & data | ||||
| Customer data export | YesA spreadsheet of every customer, for the owner | YesCSV / spreadsheet | Not stated | Not stated |
| API and webhooks | PlannedWe are building this | YesDeveloper API | YesAPI and SDKs | Yes |
| Zapier or Make | PlannedWe are building this | Yes | Partial“Automation platforms”, none named | YesZapier; Make listed as a connector |
| POS integrations | PlannedWe are building this | Not stated | PartialA POS category, no systems named | PartialListed on the Franchise plan; no POS system named |
Yes Partial Planned Not stated No“Not stated” means the vendor's own site does not say. “Planned” means Digicard is building it.
The same business on each platform
| Option | Year one (USD) | Year one (PHP) | Billed on | How we worked it out |
|---|---|---|---|---|
| DigicardWallet card | US$72 | ≈ ₱4,518 | Active Cards only | 300 Active Cards × US$0.02 × 12 months, before tax |
| Loopy LoyaltyWallet card | US$300 | ≈ ₱18,827 | Flat monthly plan, sized by locations | Starter US$25 × 12 months (billed monthly) |
| PassKitWallet card | US$537 | ≈ ₱33,700 | Platform fee + every pass record held at month end | US$39.50 × 12 platform + US$63.00 pass volume as 600 cards build up |
| BoomerangmeWallet card | US$2,388 | ≈ ₱149,861 | Flat monthly plan | Business US$199 × 12 months (billed monthly) |
≈ marks a figure converted from the vendor's own billing currency. See “How we compared this” below for the rate and assumptions.
| Option | Year one (USD) | Year one (PHP) | Billed on | How we worked it out |
|---|---|---|---|---|
| DigicardWallet card | US$480 | ≈ ₱30,123 | Active Cards only | 2,000 Active Cards × US$0.02 × 12 months, before tax |
| Loopy LoyaltyWallet card | US$828 | ≈ ₱51,962 | Flat monthly plan, sized by locations | Growth US$69 × 12 months (billed monthly) |
| PassKitWallet card | US$1,898 | ≈ ₱119,121 | Platform fee + every pass record held at month end | US$75.75 × 12 platform + US$989.16 pass volume as 4,000 cards build up |
| BoomerangmeWallet card | US$2,388 | ≈ ₱149,861 | Flat monthly plan | Business US$199 × 12 months (billed monthly) |
≈ marks a figure converted from the vendor's own billing currency. See “How we compared this” below for the rate and assumptions.
What each platform bills you for
| Question | Digicard | Loopy Loyalty | PassKit | Boomerangme |
|---|---|---|---|---|
| You pay for | Cards used that month | A flat plan, sized by locations | A platform fee plus every pass record on file | A flat plan |
| Smallest plan | US$0.02 per Active Card a month | US$25 a month, 1 location | US$39.50 a month, 1 login, 250 passes | US$199 a month, up to 10 locations |
| A customer who skips a month | Costs nothing that month | Covered by the flat fee | Still billed while the record exists | Covered by the flat fee |
| Bigger plans | Same per-card price | US$69 for 3 locations, US$95 for 10 | US$75.75 for 3 logins; per-pass rate falls with volume | Agency and franchise plans |
| Billed in | USD in the US, PHP in the Philippines | USD | USD | USD |
What Digicard does beyond the card
- Branches. One card works at every branch, and each branch keeps its own reward stock.
- Offline scanning. Staff scan from a browser, and scans made during a dropped connection are sent when it comes back.
- A counter board. Upload your own A4 artwork with a QR code in it, or use a built-in design, and print it up to A2.
- Cards that expire properly. Stamps or points can expire on a rolling window, and memberships can run for a fixed term.
What switching platforms involves
- Set up the new card with the same reward rule.
- Tell customers at the counter and by message on the old card, if your platform allows it, that their next stamp goes on the new one.
- Carry balances over when each customer first scans the new card, or import your member list.
- Cancel the old plan once the last rewards on it are redeemed. Flat plans are usually billed a month or a year ahead.
Questions
What is the cheapest Apple Wallet and Google Wallet loyalty platform for a small café?
For a café with 300 regulars a month, Digicard costs US$72 a year, Loopy Loyalty US$300, PassKit US$537 and Boomerangme US$2,388, each on its month-to-month price.
Why does PassKit cost more as time goes on?
PassKit bills US$0.045 for each pass record above the 250 its platform fee includes, at the 251–2,500 tier, and a record counts whether or not the customer still uses the card, until it is deleted. A café that keeps carding new customers sees the bill rise every month.
Can I move my loyalty cards from another wallet platform to Digicard?
Customers add a new card, because a wallet pass is tied to the platform that issued it. Their balances can come with them: staff add existing stamps when a customer first scans the new card, or we import your member list.
Does Digicard charge for cards nobody uses?
No. Digicard bills Active Cards only: cards with at least one stamp, reward, message or other recorded event in the month.
Can I send push notifications to customers?
Yes, with a wallet card or an app; not with paper. Digicard puts a message on one customer’s card or on every cardholder’s card, and the phone shows it as a notification. SMS and email campaigns are planned.
Does Digicard integrate with my POS?
Not yet. POS integrations, an API with webhooks, and Zapier or Make are planned. Today staff scan the customer’s card from a phone or tablet in the browser beside the till, which needs no integration.
How we compared this
Prepared by The Digicard team. Digicard sells wallet loyalty cards, so read this as a vendor's comparison: every competitor price below links to the vendor's own pricing page and the day we checked it. If a price has changed, tell us at support@digicard.tech and we will correct the page.
Features
- Competitors' features come from their own pricing and product pages, linked below. “Not stated” means the page didn't say, not that the feature is missing.
- Digicard's “Yes” means it is live today. “Planned” means we are building it and it is not available yet.
- “Your own app” can do almost anything if you pay to build it, so most of its cells say so rather than Yes or No.
The businesses we priced
- One café: 1 location, 300 customers using their card each month, 600 customers carded over the year.
- Three branches: 3 locations, 2,000 customers using their card each month, 4,000 customers carded over the year.
Assumptions
- Costs are for the first 12 months, using each vendor's month-to-month price. Most offer a discount for paying a year up front.
- Paper: 1.5 cards printed per carded customer a year (everyone gets one; half need another because theirs filled up or got lost). Stamps, punches and staff time are not counted.
- Your own app: an agency's published build estimate plus Apple and Google developer fees. Hosting, maintenance, updates and marketing the download are not counted, and they are ongoing.
- Wallet platforms: the cheapest plan that covers the number of locations. PassKit is priced with one staff login per location, with every card issued during the year still on file.
- Digicard: billed on Active Cards, the cards with at least one stamp, reward or message in the month. Philippine prices include 12% VAT; US prices are before sales tax, which varies by state.
- Currency: each vendor's own billing currency is exact. The other column is converted at ₱62.756 = US$1, the Bangko Sentral ng Pilipinas reference exchange rate on 25 Sep 2026.
Sources
- Loopy Loyalty Ultimate: Loopy Loyalty pricing. Checked 15 Oct 2026.
- PassKit loyalty pass volume fee: PassKit, How much does it cost?. Checked 15 Oct 2026.
- Loopy Loyalty Starter: Loopy Loyalty pricing. Checked 15 Oct 2026.
- PassKit platform fee, 1 username: PassKit, How much does it cost?. Checked 15 Oct 2026.
- Boomerangme Business: Boomerangme pricing. Checked 15 Oct 2026.
- Digicard (United States): Digicard US list price. Checked 15 Oct 2026.
- Loopy Loyalty Growth: Loopy Loyalty pricing. Checked 15 Oct 2026.
- PassKit platform fee, 3 usernames: PassKit, How much does it cost?. Checked 15 Oct 2026.
- Loopy Loyalty features: Loopy Loyalty FAQ. Checked 15 Oct 2026.
- Loopy Loyalty features: Loopy Loyalty. Checked 15 Oct 2026.
- Loopy Loyalty features: Loopy Loyalty pricing. Checked 15 Oct 2026.
- PassKit features: PassKit pricing. Checked 15 Oct 2026.
- PassKit features: PassKit digital loyalty card. Checked 15 Oct 2026.
- PassKit features: PassKit, How much does it cost?. Checked 15 Oct 2026.
- PassKit features: PassKit integrations. Checked 15 Oct 2026.
- Boomerangme features: Boomerangme. Checked 15 Oct 2026.
- Boomerangme features: Boomerangme pricing. Checked 15 Oct 2026.
- Boomerangme features: Boomerangme integrations. Checked 15 Oct 2026.
We re-check every price at least once a quarter, and the date at the top of the page moves when we do.
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